Great Ways To Use Custom
Imprinted Wall Calendars!
What are custom imprinted wall calendars, and how can they help you?
If you have a smallish marketing budget, you might be attracted to the idea of using custom or promotional calendars.
This is because, apart from the fact that calendars work well, you can use calendars to introduce yourself to new customers while sending holiday greetings at the same time!
So you can kill two different calendar-birds with the same stone, if you like.
So what are custom imprinted wall calendars actually? As the name implies, these are basically calendar gift items imprinted with your company name in order to bring your business recognition and some 'self branding.'
The beautiful thing about custom imprinted wall calendars is that you use calendars - and a (good) calendar is the sort of essential item that won't be thrown away and will generally be available in clear view for others to see.
Promotional items can be used in lieu of business cards, which generally get quickly discarded. (Or can be easy to lose!) Imprinted calendars have long been a traditional favorite when it comes time to invest in promotional gifts.
Custom calendars?
Calendars are useful and appropriate - not to mention less expensive and more effective than other types of promotional items, generally speaking. They are also practical, personal and highly appreciated. People look at wall calendars several times a day...
Even if it's just a glance, that's still your name (and brand) that's out there being noticed on a daily basis!
Calendar advertising tends to be more effective than direct mail, and more permanent. (Think about it - a wall calendar can stay in a prominent place for the WHOLE year!)
Quick Tip: Careful about using the super-cheap calendars though. (You know the ones). If they're too small and flimsy, they won't find their way anywhere but the rubbish bin. And for heaven's sake - make sure it's a design that most people will like. Not everyone likes to look at sheep fields and close up of Zulu birds in flight. Tap into the needs and wants of your market!
So when you go looking for custom imprinted wall calendars choose interesting subjects. If you can't find designs that you like, use an imprinting company that will use your pictures or use great stock photography that'll make your calendars pop!
Of course, don't make all the photos just pictures of your company building. Maybe use just one picture from your business. Just make sure to have your name (or brand/logo) imprinted on the front of the calendar and at the bottom of every page. This is what people WILL see!
Another thing to do with custom imprinted wall calendars is to have special coupons on your calendar, or something to make people smile and laugh. Be creative and remember why you are doing this... You want people to know about you, and I'm certain you want your customers to like you, and to remember you as well.
So keep these goals in mind as you go on your way to plan a great promotional custom imprinted wall calendar.
So to sum up, you almost have to BE as many things as possible to get that calendar hanging on the wall! If you are fortunate enough to have that calendar find its way to a wall in somebody's office, you are increasing the glances it will receive so you'd better make the most out of it!
Think of a way to help that person who's looking at your calendar to remember you! Give them a reason to remember you. These are the ways to effectively use an imprinted promotional custom calendar.
See this site for reliable imprinting and custom postcard printing.
Custom Imprinted Wall Calendar Resources
If you're interested in custom calendar printing with photos try Snapfish
For more professional calendar printing try PrintPlace (Click through to the 'calendar printing' section of their site).
They have a calendar pricing calculator that you can use to gauge how much your calendars to print might cost. This is a very thorough way to get the specifics about custom calendar printing.
If you just want to do a 'one-off' customized calendar, drop in your stunning travel photos of your overseas journey and print up an impressive one page wall calendar then try CafePress
.